You should know: Color-treated hair requires delicate maintenance to prevent fading and breakage. Many times our daily hair care practices can wreak havoc on color-treated hair when done improperly or with the wrong products. The goal in maintaining your freshly-colored, luminous shine is to always protect and keep hair moisturized.

You should know: Color-treated hair requires delicate maintenance to prevent fading and breakage. Many times our daily hair care practices can wreak havoc on color-treated hair when done improperly or with the wrong products. The goal in maintaining your freshly-colored, luminous shine is to always protect and keep hair moisturized.

Causes:

Fading hair color can be the result of many factors including:

• Environmental damage from U.V. rays, chlorine and dirt
• Washing hair too frequently or with the wrong shampoo
• Lack of moisture from heat styling and improper hair care practices
• Improper use of styling products

Solutions:

Selecting an appropriate color level and ensuring your hair is healthy before coloring can help minimize fading. To maintain your vibrant shade, follow these recommendations:

• Always use shampoos and conditioners that are labeled specifically for color-treated hair
• If in the sun for extended time, wear a wide-brimmed hat or scarf
• Wear a swim cap or immediately rinse chlorine from hair after swimming
• Avoid using too-hot water when shampooing
• Keep hair moisturized with lightweight, humectant-based products
• Use a semi-permanent or demi-permanent to refresh color if needed

Your Design Essentials Solution:

• Colaura Color Care Shampoo
• Colaura Color Care Conditioner
• HCO Leave-in Conditioner